The Charmed Root Thinks Inside the Box

Photography by: Jonathan Burkhart

A new web-based gifting service launched in Norman and offers fabulous gifting options for locals. The Charmed Root is a curated box of gifts that include three to five surprise items perfect for the feminine counterpart in your life be it a wife, a girlfriend or a best friend. Co-founders Ashley Vickers and Erin Hamby set out to deliver quality products to locals and establish an outlet for thoughtful gifting, even in our fast-paced culture.

“This box is an easy way for you to treat that special woman in your life. It’s also a great way to support small businesses. We have some awesome local picks; it’s an easy way to celebrate her” said Vickers.

Similar to the popular Birch Box and Bark Box, The Charmed Root allows for subscribers to receive monthly boxes filled with fun, fabulous products. The Charmed Root differs, though, in that you can customize whether or not you’d like to make it a one time purchase or a monthly subscription. Various gifting options include the one-time box ($45 per box including shipping) or the monthly subscription ($42 per month including shipping). Moreover, every gift includes the option of a hand-written notecard. The box itself is lovely and is filled with quality products from local brands like Bumble and Pine and C. Pate Jewelry.

For more information about The Charmed Root or for a way to sign up for your own subscription visit